UCC will play a part in helping companies succeed in Bimodal IT
By Tiens Lange, Director Unified Communications and Collaboration Solutions
Innovation in your business is completely reliant on how you are able to deliver services to customers. Have you kept up with mobile service delivery? Are you able to say that you have begun to digitise service delivery in your business? If not, I would say that’s high time you started.
Products like wireless technology (Wi-Fi) that are able to deliver services en masse through things like location-based services (LBS) for example, can feed the information back to the business that can help it to innovate.
Cloud-based unified communications and collaboration (UCC) services enable you to not only speak to your customer through multiple platforms but also to be able to track, monitor and understand those communications in a central environment. Wi-Fi allows you to innovate by being able to deliver the services and smart Wi-Fi (like in the City of Tshwane) will get information on the behaviour of citizens that you need to better them.
From a unified communications point of view, Wi-Fi enables you to better analyse communications between your staff and customers as well as better manage and monitor the types of communication whether it be email, web-based or other, so you can better grow the business too.
In the model of Bimodal IT, the innovation that comes from a UCC portfolio is not necessarily directly related to keeping the lights on but it creates the applications that your business needs to keep business moving forward smoothly, and ultimately isn’t that what you want?
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